Product Manager Or Sr Product Marketing Specialist – Flex + Collaboration

Steelcase | Grand Rapids, MI

Applying to this job will open a new window on the employer's web site to apply there.

Posted Date 1/13/2022


Steelcase was founded as an office furniture maker, and we've evolved into the global leader in workplace solutions. We apply our insights to the intersection of space, technology, and furniture, helping individuals and teams in leading companies around the world to have a better day at work.

We pursue innovation, strive for sustainability and develop insights in every part of our business.


Let's start with the cool workspace—after all, that's our business! But that's just one way we help people like you do their best work. We encourage curiosity and critical thinking; we embrace wellbeing in its broadest sense, and we provide coaching and inspiration at every step of your career journey.


As a member of the Flex + Collaboration Product Marketing team, you will be a key player in helping Steelcase drive growth and leadership with our collaboration products. You will help manage existing products as well as lead product development and launch initiatives to grow our position and portfolio. The Flex + Collaboration product segment is a growth focused part of our business and a vital component of the changing future of work.

As a Product Manager or Sr. Product Specialist, you will:

- Approach collaboration products as a business that requires care, creativity and a customer-centric mindset to identify growth opportunities both within the existing portfolio and with new products or offerings

- Develop product line or portfolio strategies and execution, considering a holistic view of the portfolio across our company

- Lead multi-functional PD&L teams on major projects, which includes market and design research, opportunity definition, cross functional alignment and decision making, product criteria definition, pricing, forecasting, communications and launch planning, sales and marketing strategy, asset development, etc.

- Take ownership of and manage assigned product lines to achieve growth or profitability targets

- Represent your products by creating and leading sales presentations and trainings for Steelcase and Dealer sales and design partners

- Analyze market trends, user and client needs, competitors, competitive positioning, sales and financial data, etc. for decision making

- Leverage understanding of technology, consumer trends and past experiences in product and portfolio strategy development

- Work collaboratively across your team to leverage diversity of thought and experiences

- Help define the future of this category in support of the future of work


We are looking for a team member excited to take ownership of and grow a product portfolio critical to our company and our clients. You will bring with you a passion for possibilities, a desire to drive work forward, a human-centered approach and strong business acumen. You will have experience in market and/or industry analysis, opportunity exploration and selection, sales and marketing strategy, financial modeling and facilitating and leading cross-functional teams. The ideal candidate is a creative problem solver with comfort in ambiguity, a strong ability to acquire and address broad sets of data and research, synthesizing the information into actionable insights or decisions, finds comfort in both individual and collaborative work, demonstrates reliable time-management/prioritization abilities, has strong organization skills and is capable of building and activating networks to drive work forward. Strong communication skills with comfort in presenting complex concepts or ideas to audiences of various levels within the organization and our clients is also required. Previous experience in a product development or product marketing role is a significant benefit.


- Bachelor's degree in marketing, business, related field or comparable working experience.

- Graduate degree (MBA) preferred or equivalent working experience

- 3+ years of marketing, product management or related experience is preferred


The Flex + Collaboration team works collaboratively within Steelcase’s largest product category - the Furniture category. Our team is focused on addressing the needs of highly collaborative teams wherever they work, resulting in individuals working better together. As a part of this team there will be ample opportunity to take on a diverse set of challenges, learn from your teammates, get exposure across the organization as well as seek out growth and development opportunities.


We invite you to submit your resume/CV through our careers page – If we can make the application process easier through accommodation, please email us at

We are proud to have a diverse and inclusive workforce, and we're always looking to get better. We value applicants who are comfortable interacting with people different than themselves. Women, people of any race or national origin, lesbian, gay, bisexual, and transgender people, veterans, working mothers and fathers, and everyone else are all invited to apply.

Steelcase provides employment opportunities to all qualified employees and applicants without regard to race, color, creed, genetic information, religion, national origin, gender, sexual orientation, gender identity and expression, age, disability, or veteran status and bases all employment decisions only on valid job requirements.

Steelcase Inc. has paused requiring all employees and contractors to be fully vaccinated or have an exemption against COVID-19 as a condition of employment based on the federal court injunction. If the injunction is overturned and the federal contractor vaccine requirement is reinstated, we’ll revisit our planned actions for non-compliance and, in all things, we will follow the law.

Job Type
Full time

Share this job